Download Design Principles for the PR Pro Presentation

June 5, 2017  |  Meeting Info  |  Comments Off on Download Design Principles for the PR Pro Presentation

Did you miss our May meeting? Our speaker Joe Davis of Synapse Wireless was nice enough to share his presentation – Design Principles for the PR Pro: How ux design can help effectively communicate your message. So take a look and see what you missed or save as a great reminder of his excellent design tips. Thank you again to Joe for a great presentation!

Download Design Principles for the PR Pro.

 

[May Luncheon] Design Principles for the PR Pro: How ux design can help effectively communicate your message

May 8, 2017  |  Meeting Info  |  Comments Off on [May Luncheon] Design Principles for the PR Pro: How ux design can help effectively communicate your message
The Topic

Design Principles for the PR Pro: How ux design can help effectively communicate your message

Let’s face it public relations professionals do it all these days. When it comes to user friendly designs (website, apps, simple forms and more), what are the most important things we need to know to make our audiences and stakeholders happy? We’ll explore this and more through specific examples of good, bad and ugly.

The Speaker


Joe Davis
is the User Experience Designer at Synapse Wireless, a commercial technology company focused on developing solutions for Industrial IoT.

Joe has over 14 years of design experience across a wide range of industries, including healthcare, defense, and commercial technology. He has worked for tiny mom and pop shops, Fortune 500 companies, and everything in between. Joe enjoys tackling challenging problems and is passionate about developing technology centered around actual human needs. In his spare time, Joe enjoys photography, filmmaking, and running.

 

The Details

When: Wednesday, May 17

11:30 AM Networking & Lunch
12:00 PM NAPRCA Updates
12:15 PM Speaker Begins
1:00 PM Wrap Up

Where: Redstone Federal Credit Union
GPS Address: 220 Wynn Drive NW, Huntsville, AL 35893

Price: $17 for Non Members, $15 for Members, $12 for Students

Select to either pay in advance when you register OR register only and pay at the door when you arrive.

The RSVP deadline for the May Luncheon is Monday, May 15 at 5 PM.

See you on Wednesday, May 17!

[April Luncheon] Bring It Into Focus: Tips & Tools On Narrowing Your Scope

April 10, 2017  |  Meeting Info  |  Comments Off on [April Luncheon] Bring It Into Focus: Tips & Tools On Narrowing Your Scope
Bring it into Focus
The Topic

Bring It Into Focus: Tips & Tools On Narrowing Your Scope
How a small media group took a gamble on a minimalist approach to marketing by using a razor-sharp business strategy successfully.

The Speaker

Stephenie WalkerStephenie Walker is owner and managing editor of RocketCityMom.com, a hyper-local parenting resource for families living in Huntsville and North Alabama. She works with local attractions and businesses to promote programs and events to parents looking for fun things to do with kids and to engage in their communities. Stephenie enjoys sharing her insights at social media and blogging events, and consults with small businesses and non-profit organizations on their digital media needs. When she’s not juggling content, she enjoys spending time with her husband and two boys, usually camping, traveling, or playing video games. #GeekMom

The Details

When: Wednesday, April 19

11:30 AM Networking & Lunch
12:00 PM NAPRCA & AdFed Updates
12:15 PM Speaker Begins
1:00 PM Wrap Up

Where: Redstone Federal Credit Union
GPS Address: 220 Wynn Drive NW, Huntsville, AL 35893

Price: $17 for Non Members, $15 for Members, $12 for Students
APR Month Promo: FREE for APR Members! Please select “Register & Pay at door”

Select to either pay in advance when you register OR register only and pay at the door when you arrive.

The RSVP deadline for the April Luncheon is Monday, April 17 at 5 PM.

See you on Wednesday, April 19!

PRCA State Conference: Get In Gear!

February 10, 2017  |  Meeting Info, News  |  Comments Off on PRCA State Conference: Get In Gear!

2017 PRCA State Conference

It’s conference time!

PRCA’s 2017 state conference and awards luncheon takes us to Birmingham, Alabama this year. On April 3, 2017, you can get in gear for the long haul through an interactive and super-charged conference highlighting ways to tune up, maintain and prepare your communication engine!

Hear from Will Pearson, president of Mental Floss; Erik Stolhanske, senior communication consultant for game on Nation, LLC; Martie Duncan from MartieKnowsParties.com; and more!

Registration Rates:

Full Conference – Member: $150
Full Conference – Non-member: $175
Full Conference – Per Diem package (includes conference and 1 hotel night): $400
Students: $60
Conference Only (professional members/non-members, excludes luncheon): $100
Awards Luncheon Only: $50

Deadline for Registration: March 31, 2017. Registration is now open!

February Luncheon: Influencing public policy in North Alabama w/ Carol Madry Bell

February Luncheon: Influencing public policy in North Alabama w/ Carol Madry Bell

February 5, 2016  |  Meeting Info, News  |  Comments Off on February Luncheon: Influencing public policy in North Alabama w/ Carol Madry Bell

The Topic:

How do you exert influence to effect change in the public policy and political arenas? First things first, you need a plan. No matter what kind of public relations or communication arena you specialize in, chances are you’ll need buy in from the public as well as public officials to pass legislation, laws, regulations or simply exert influence on behalf of your cause.

With extensive experience in strategic planning, public policy, public relations, board development and more, Carol Madry Bell, the Executive Director of the Committee of 100, will give an update on important issues facing North Alabama and how to get involved this election year. She’ll give her tips on building relationships with key, local influencers and insights from her work developing a regional strategic plan for Madison, Limestone and Morgan Counties.

Ultimately, Bell will give key takeaways on how these lessons from the political world can benefit what you do every day – advocating on behalf of your organization to achieve big things.

 

When: Wednesday, February 17

11:30 a.m. Networking & Lunch

12:00 p.m. NAPRCA Updates

12:15 p.m. Speaker Begins

1:00 p.m. Wrap up

Where: Redstone Federal Credit Union

GPS Address: 220 Wynn Dr NW, Huntsville, AL 35893

 

Don’t forget! The R.S.V.P. deadline for all monthly meetings is the Thursday before the monthly meeting. Please R.S.V.P. for the February 2016 meeting with Carol Madry Bell by Thursday, February 11th. (Do so directly below by clicking “Register Now”.)

 

registernow

 

More about the speaker

Carol Madry BellCarol Madry Bell is Executive Director of the Huntsville Committee of 100, a business political action organization of 240 CEOs and professionals. The Committee of 100 works to develop long-term strategies that impact our local economy and elect visionary, business-oriented leaders to local offices.

Carol holds a bachelor’s degree in Public Relations from Auburn University and is a nationally accredited public relations professional. She was recognized as a Senior Practitioner by the Southern Public Relations Federation, and is a former PRCA-Huntsville Chapter President and Practitioner of the Year. Carol is certified in Nonprofit Board Education from BoardSource Inc. and received additional training from the Alabama Nonprofit Board Leadership Institute.

She is a graduate of Leadership Huntsville-Madison County and Leadership Alabama, and serves on the Chamber of Commerce of Huntsville-Madison County Board of Directors, the Downtown Redevelopment Authority, and the Launch 2035 Leadership Team. She is a member of the Advisory Boards for Downtown Huntsville, Inc. and the Huntsville Housing Authority.

 

 

See you there!

January 2016 Luncheon: New Year, New Tips on Getting Organized and Inspired to Conquer 2016

January 8, 2016  |  Meeting Info  |  Comments Off on January 2016 Luncheon: New Year, New Tips on Getting Organized and Inspired to Conquer 2016

Hear Penny Pettigrew’s tips on how she organizes her professional and personal life, achieves goals and inspires others to achieve big things both on this world…and off.

The Topic:

As a Payload Communications Manager (PAYCOM) supporting the International Space Station (ISS), Penny Pettigrew is required to constantly multitask including organizing inputs from payload developers, other flight controllers from around the world, and the astronauts living on board the ISS to ensure the successful completion of science goals in space. Penny utilizes these skills in her personal life as well to help balance her work schedule with her the responsibilities of being a mom. Penny will share lessons learned from her unique experiences.

When: Wednesday, January 20th

11:30 a.m. Networking & Lunch

12:00 p.m. NAPRCA Updates

12:15 p.m. Speaker Begins

1:00 p.m. Wrap up

Where: Redstone Federal Credit Union

GPS Address: 220 Wynn Dr NW, Huntsville, AL 35893

Don’t forget! The R.S.V.P. deadline for all monthly meetings is the Thursday before. Please R.S.V.P. for the January 2016 meeting with Penny Pettigrew by Thursday, January 14th. (Do so at the “Register Now” link immediately below or via the form below Penny’s biography.)

Register Now

 

More about the speaker

Penny Pettigrew speaks at January 2016 Luncheon: New Year, New Tips on Getting Organized and Inspired to Conquer 2016Penny Pettigrew has had her head in the stars from a young age. Growing up during the Shuttle Program, Penny was inspired watching the Shuttles launch and return home safely. In 1983, when Sally Ride completed her historic flight, Penny knew that not only did she want to be involved in the space program but she gained the affirmation that she could play a part in our nation’s space program.

After earning a BS in Chemistry from the Colorado School of Mines, Penny still didn’t know what she wanted to be when she grew up, but she knew she had always been interested in space. She was accepted at many graduate schools including UC Berkeley, but after touring the campuses and meeting the faculty, nothing grabbed her. It was a visit with an advisor who made one simple comment that pointed Penny in the right direction, “Find out where they do Space stuff!” This is when Penny thought back to her visit to Space Camp in Huntsville, Alabama and remembered there was a university and a NASA center located just down the road from Space Camp. Now, it seems so obvious!

Penny moved to the University of Alabama in Huntsville (UAH) to attend graduate school due to its strong ties to NASA’s Marshall Space Flight Center (MSFC), and she has been here ever since. She earned a MS in Chemistry/Materials Science from UAH and was awarded a Graduate Student Research Fellowship from NASA to study the effects of atomic oxygen on material surfaces in low Earth orbit. Penny began working full time at MSFC in 2000 and has supported several different projects including the first Materials Science Research Rack (MSRR-1), which is a facility that supports low gravity materials science research on the International Space Station. In 2006, Penny became a real Rocket Scientist working on NASA’s next Space Flight Vehicle, the Ares I. She supported the Ares I First Stage Systems Engineering and Integration (SE&I) team fulfilling many roles including the Requirements and Verification Team Lead and the SE&I Engineering and Integration Lead. Unfortunately, NASA eliminated this project due to budget constraints, so Penny made what she hopes will be final change to her career path. Penny is very excited to now be an International Space Station (ISS) Payloads Communications Manager (PAYCOM).

Penny was honored to be inducted into the Space Camp Hall of Fame during the inaugural year, 2007. She acknowledges that she would literally not be where she is today if she had not attended Space Camp as she had no idea NASA was located in Alabama! As a member of the Space Camp Hall of Fame, Penny focuses on inspiring the next generation of explorers to work hard to achieve their goals.

 

December 2015 Social: #Replace the Selfie

November 24, 2015  |  Meeting Info, News  |  Comments Off on December 2015 Social: #Replace the Selfie

#ReplaceTheSelfie Event + Holiday Social

Wednesday, December 16th

3pm-6pm

Lowe Mill North Wing Classroom

Project a more professional image in 2016 with some help from PRCA. Join us on Wednesday, December 16th at Lowe Mill for a social and photography session! White Rabbit Studios will offer unique head shots from 3pm-5pm, and you can socialize and toast the season with the entire PRCA crew from 3pm to 6pm.

Cost to attend is $25, which includes head shots, a drink ticket and light appetizers. Proceeds from this event will benefit the Michael K. Simmons Scholarship fund. Head shots will be taken against Lowe Mill backdrops (exposed brick, warehouse style window frames).  Photos will be distributed individually via email following the event.

RSVPs are requested so that we can plan adequately for refreshments.

Register Now

 

 

Learn more about Lowe Mill here: http://www.lowemill.net/
See White Rabbit Studios photography here: http://thewhiterabbitstudios.com/

November 2015 Chapter Meeting: “Behind the Scenes with Homegrown Huntsville”

November 10, 2015  |  Meeting Info, News  |  Comments Off on November 2015 Chapter Meeting: “Behind the Scenes with Homegrown Huntsville”

28c96d7An insider’s look at strategic event management, PR and lessons learned from Ashley Ryals of Homegrown Huntsville. 

About Homegrown Huntsville: Homegrown isn’t just another event planning business. We are collaborating with our community, cultivating new ideas and producing high quality events that will have you to coming back for seconds!

What: November Chapter Meeting with Ashley Ryals
When: Wednesday November 18, 11:45 AM-1:00 PM
Where: Redstone Federal Credit Union on Wynn Drive
Cost: $15 for members, $17 for guests, and $12 for students

Register Now

October 2015 Chapter Meeting: “How Do You Sell A Planet? – NASA and the Journey to Mars”

October 9, 2015  |  Meeting Info, News  |  Comments Off on October 2015 Chapter Meeting: “How Do You Sell A Planet? – NASA and the Journey to Mars”

 

 

HowDoYouSellAPlanet“How Do You Sell A Planet? — NASA and the Journey to Mars”

Ever wonder how the “real martians” communicate the idea of space travel to a place no human has ever visited? David Hitt, a communications strategist for NASA’s Space Launch System, will join us this month and answer that very question. He helps share the story of America’s next-generation heavy-lift rocket for human and scientific exploration beyond Earth’s orbit. In short – he helps NASA sell the #JourneyToMars on a daily basis. 

A former newspaper editor, David is a native of Huntsville, and holds a bachelors degree in journalism from the University of Mississippi. He has co-authored two books, does comedy Improv, leads historic tours in the area (including the Huntsville Ghost Walk) and blogs on a regular basis – both professionally and personally. 

Register Now

The BIG Event 2015: Marketing & PR September 25

September 1, 2015  |  Meeting Info, News, Projects, Workshops  |  Comments Off on The BIG Event 2015: Marketing & PR September 25

The BIG Event brings tThe Big Marketing and PR Eventogether more than one hundred PR pros and entrepreneurs in one place. It’s a full day of training that is designed to give you new insight into how to tackle today’s toughest marketing and PR challenges.

And this year we’re bringing in Google to talk about digital marketing, micro moment decisions and why they are important, analytics and more!

Register today!

The BIG Event: Marketing & PR

Jointly presented by NAPRCA and the Women’s Business Center of North Alabama
Friday, September 25
8am-3:30pm
Hosted by Redstone Federal Credit Union
Huntsville, Alabama

Session Descriptions:

Google: Jumpstart Your Marketing
Google will discuss digital marketing strategies crucial to business’ success: building an online presence, harnessing the power of mobile, and capturing micro-moments that matter!

Optimizing Your Content
Hear a case study on how to make your content more successful online.

Lunch with : Your Branding Strategy
Find out the vast array of Google services and products and how how they can be used to meet direct response and branding goals.

Getting the Most from SEO
Instructor: John Allen, Marketing on the Web
Learn what the differences are between local and national search results and what influences how your website ranks in these results.

Google: Diving into Analytics
Take a “deeper dive” into Google Analytics, specically popular product features, how to analyze data and how to leverage data for success.

Cost to Attend:

$99 Full Day / $59 Half Day / $20 Students

Does your company want to be a sponsor for the event?  Email Chantel Minish for more information.