[June Luncheon] Is This Legal? Practical Law Advice for Communicators

June 11, 2018  |  Home, Meeting Info  |  No Comments

THE PANEL

William S. Pylant, Martinson & Beason, P. C.
Will Pylant is an associate with Martinson & Beason, P. C., primarily practicing in the areas of estate planning, estate litigation, and general civil litigation. Will holds a Bachelor of Arts from the University of Alabama and received his Juris Doctor from Cumberland School of Law at Samford University.

Christopher L. Lockwood, Wilmer & Lee, P.A.
Chris Lockwood is a shareholder with the law firm of Wilmer & Lee, P.A. Originally from Macon, Georgia, Chris received his undergraduate degree from Mercer University. He graduated from the University of Georgia School of Law in 2009. While in law school, Chris was an editorial board member of the Journal of Intellectual Property Law, and he authored an article on patent law published in the Albany Law Journal of Science and Technology, a well-respected law journal on intellectual property issues. Chris’s practice focuses on representing business clients with a variety of issues, including intellectual property rights.

George P. Kobler, KoblerIP, LLC
George Kobler is an Intellectual Property attorney and founder of the firm, KoblerIP, LLC, which focuses on procuring and enforcing intellectual property rights, including patents, trademarks, copyrights and trade secrets. He counsels both established businesses and start-up companies, helping the company design best practices to acquire and protect valuable IP assets. Mr. Kobler received a B.S. in Mathematics from the United States Naval Academy and his J.D. from the University of Alabama School of Law.

 

THE TOPIC

The waters of intellectual property law are often murky, yet PR practitioners are expected to navigate them on a regular basis. Hear from local attorneys Christopher Lockwood, George Kobler, and Will Pylant on how communicators can protect our brands and copyrights, get tips on negotiating contracts with freelancers, learn to navigate social media issues, and other best practices.

 

THE DETAILS

When: Wednesday, June 20

11:30 AM Networking & Lunch

11:30 AM Networking & Lunch

12:00 PM NAPRCA Updates

12:15 PM Speaker Begins

1:00 PM Wrap Up

 

Where: Redstone Federal Credit Union

GPS Address: 220 Wynn Drive NW, Huntsville, AL 35893

Price: $20 for Non-Members, $15 for Members, $12 for Students

See you on Wednesday, June 20!

BIG Event Call for Communications Presenters

June 4, 2018  |  Home, News, Workshops  |  Comments Off on BIG Event Call for Communications Presenters

The North Alabama chapter of the Public Relations Council of Alabama (NAPRCA) and The Catalyst Center for Business & Entrepreneurship has issued a call for presentations for the 2018 BIG Marketing & PR Event. NAPRCA and The Catalyst have partnered to host this program ton October 23 from 8:30 A.M. – 3:30 P.M., in Huntsville, Alabama.

About the BIG Marketing & PR Event
The BIG Marketing & PR event is organized in partnership by NAPRCA and The Catalyst. This oneday conference brings together 175+ PR pros and entrepreneurs in one place to provide a full day of training designed to give a new insight into how to tackle today’s toughest marketing and PR challenges. In 2016, the event grew to over 200 attendees and continues to grow each year.

About NAPRCA
NAPRCA aims to promote the ethical practice of public relations among professional practitioners and students in North Alabama, provides for the professional development of members, fosters understanding within the community regarding the practice of public relations, and supports the community through the use of member skills. The North Alabama chapter of PRCA is one of six chapters within its state-wide organization, the Public Relations Council of Alabama. In 2018, NAPRCA received the highest honor given to chapters throughout the State, winning the Sharon Heflin Chapter of the Year Award. Affiliated with the Southern Public Relations Federation (SPRF), which has 1,400 members across Alabama, Florida, Louisiana and Mississippi, NAPRCA members represent corporations, nonprofits, government agencies, educational institutions, media, advertising and PR firms, as well as solo practitioners.

About The Catalyst
The Catalyst Center for Business & Entrepreneurship serves as a driver for economic growth and job creation in Huntsville and surrounding areas by providing support for entrepreneurs and business owners in every stage of growth. It is the premier source in North Alabama for entrepreneur information and access to resources, including mentoring, training, and networking. Through quality business education, personalized one-on-one coaching, and networking opportunities that build valuable business relationships, The Catalyst enables entrepreneurs to get started and provide established businesses the tools they need to successfully navigate their business journey. Call for Communications Presenters for September 2018 Event in Huntsville, AL

Proposal Guidelines and Content
The deadline to submit a presenter proposal is July 2, 2018. Please email proposals to Jennifer Malone at northalabamaprca@gmail.com. Presenters will be selected by committee vote and notified by July 18, 2018.

Proposals should be one page only, submitted in either Word or PDF format, and include the following:

  • Presenter name, professional title, organization/company affiliation (link to the website)
  • Presenter contact information (mailing address, phone and email)
  • Presenter bio: years of service in PR or related industry (include social links and LinkedIn)
  • Proposed topic/title and a brief description (no more than 150 words) on why this would be appealing to the nonprofit community. Please be sure your topic is specific. Ex. 10 tips for Unforgettable Facebook Lives is better than Social Media 101.
  • Presentation experience, including past presentations, topics and related events
  • Any requests or requirements for speaking fees, honorarium, travel, etc.

Some suggested subjects (though additional ones are welcome and will be accepted) include:

  • Media relations
  • Email marketing/campaigns
  • Digital resources (Google analytics, SEO, measuring ROI)
  • The next big wave in social media
  • Event marketing
  • Crisis communications
  • Strategic planning
  • Capturing and incorporating video content
  • Creating visuals/content creation
  • How to tell your story
  • Protecting intellectual property
  • Building your personal brand
  • Finding professional content creators

NAPRCA Chapter & Members Receive Statewide Recognition

May 17, 2018  |  Awards, Home  |  Comments Off on NAPRCA Chapter & Members Receive Statewide Recognition

Your North Alabama PRCA Chapter and its members where received high honors at the 2018 PRCA Conference for efforts and projects that took place during 2017. NAPRCA placed first in 6 out of 8 categories and was named Sharon Heflin Chapter of the Year for 2017. Several chapter members were also recognized for their professional achievements. Congratulations to all of the award winners!

 

Chapter of the Year Awards (COTY)

North Alabama recieved 1st Place in Membership, Education, Chapter Management, Communications, Programs, Projects; 3rd Place in APR

2017 Sharon Heflin Chapter of the Year Award – NORTH ALABAMA

 

2018 PRCA Medallion Award Winners

Awards of Merit (70-79)

  • Media Fusion, Chantel Minish, National Park Service Ranger Recruitment
  • #GoPlayHsv, Ashley Polesak, Huntsville Parks & Recreation

TOTAL AWARDS OF MERIT: 2

Awards of Excellence (80-89)

  • Huntsville Hospital, Sue Esslinger and Steve Doyle, News in 90
  • Committee of 100, PR Plan, Leah Gradl
  • Dynetics, Kristina Hendrix and Whitney Schmitt, Web Renovation
  • Dynetics Kristina Hendrix and Whitney Schmitt, Updated Publication
  • Creative Cities, Leah Gradl, Brand Design
  • Parkway Place (CBL Properties), Molly Bell, Pop Up Shop
  • Dynetics, Kristina Hendrix and Whitney Schmitt, Aerospace Expansion

TOTAL AWARDS OF EXCELLENCE: 7

Medallion Awards (90-100)

  • City of Huntsville, Jessica Carlton, Rescue Me: Fire Dogs
  • Huntsville-Madison County CVB, Kristen Pepper, TBEX Website
  • Committee of 100, Leah Gradl, Crisis Plan
  • Media Fusion, Chantel Minish, NASA SLS Virtual Reality
  • Kent Company, Leah Gradl, 60th Anniversary

TOTAL MEDALLIONS: 5

 

TOTAL PROFESSIONAL AWARDS FROM NAPRCA MEMBERS:  14

BEST IN SHOW: City of Huntsville, Jessica Carlton, Rescue Me: Fire Dogs

MentorMatch

February 20, 2018  |  Home, News, Projects  |  Comments Off on MentorMatch

Mentoring is an all-encompassing way to encourage personal growth. The mentor and mentee will work together to develop the mentee’s underlying abilities and will help develop new skills and acquire knowledge in their chosen field. Mentees who take full advantage of the program will have assistance in internships and potential job opportunities. Mentors and mentees will complete an online application to participate. Once applications are reviewed, candidates will be matched by the MentorMatch committee. The matched mentor/mentee participants will be contacted via email and will sign a mentoring agreement to participate in the program.

Requirements for MentorMatch

A Mentor:

  • Must hold an active PRCA Membership
  • Must have at least 8 years’ experience working in the Marketing/Public Relations/Advertising or related fields
  • Must be willing to dedicate at least 2 hours per month in mentoring a chosen mentee

Ideal Mentors Are:

  • Professionals with industry experience
  • Advocates of the public relations, marketing, advertising industries or related fields
  • Professionals who are willing to share their professional network with mentees, should the opportunity arise
  • Sounding boards and advisors who help mentees explore possibilities and learn more about their chosen industries, review career paths and fine-tune their career goals
  • Open to sharing past successes, failures and insights into lessons learned
  • Supporters and givers of constructive feedback

Benefits for the Mentor Include:

  • Further develops leadership skills
  • Allows an opportunity to provide feedback, communicate and develop interpersonal skills
  • Gain new perspectives through interaction
  • Opportunity to reflect on own practices
  • Invest in the future of the mentee

A Mentee:

  • Must hold an active NAPRCA Membership (professional or student)

Ideal Mentees Are:

  • Ambitious professionals who are seeking career advice and have the desire to grow professionally
  • Either early in their career and/or recent position
  • Open to new experiences and learning opportunities
  • Willing to accept constructive guidance and recommendations, while keeping an open mind

Benefits for the Mentee Include:

  • Develop new skills and expertise
  • Enhances confidence in dealing with challenges and issues
  • Enhances networking opportunities
  • Helps to clarify career direction and advancement
  • Increases individual visibility and recognition in the organization

Application for MENTOR

Application for MENTEE